Practical writing on AI citation — how AI engines actually decide what to cite, what schema is worth shipping, and where most teams get stuck.
Working definition, what it isn't, and the four-axis scorecard our agents run on every customer.
A single FAQ block on your top three landing pages, marked up correctly, will earn you more direct-answer citations than a month of new blog posts.
What goes in, what doesn't, why it matters more than robots.txt for AI crawlers, and the exact format we ship to every customer.
Instance of, industry, official website, founded year, and Crunchbase ID. The reconciliation cascade that hands citations to the brand with the cleaner record.
Marked up wrong, hosted at the wrong canonical URL, missing aggregateRating. The fix is mostly free.
The Compliance Queue exists for a reason. Here's the workflow we built for financial-planning customers — and the disclosures that go in every AI-readable surface.
Auto-approve is fine for some, dangerous for others. Here's the heuristic we recommend in week one — and how the trust ladder graduates as your queue history grows.
Run-once-and-cache, vertical-specific question pools, and why we sample rather than poll for most customers.
Most brands shouldn't be sending these. The ones that should are running them very differently than what the LinkedIn gurus describe.